Our goal is to communicate the experiences of our region’s newcomers.

We are a digital media, marketing, and event planning brand dedicated to celebrating the contributions of immigrants to their chosen home in Canada. By sharing their stories, from their struggles and cultural adjustments, to their victories and achievements, we strive to inspire others.

We hope to inspire East Coasters to welcome immigrants with open minds and open arms, and we hope to inspire newcomers to stay, take advantage of the region’s amazing opportunities, make the East Coast their home and flourish. We believe this growing population can and will add to our already vibrant and rich Atlantic Canadian culture.

Digital Community

Reinforcing our mission to inspire all East Coasters requires a variety of approaches. We started with an annual event to recognize the contributions of immigrants to our region, which has grown in scope to become the Most Inspiring Immigrants in Atlantic Canada. This was followed by the quarterly print magazine My Halifax Experience, the Recit creative advertising agency, and the annual Mosaic Festivals of Arts and Culture, focusing on music and international film. You can find more on all these initiatives via this single digital portal. The creation of the My East Coast Experience digital community has given a home to further related opportunities, such as a bursary program for international students in financial difficulties. To date, My East Coast Experience has given out more than $15,000 in bursaries to international students facing financial challenges.


My East Coast Experience has evolved from My Halifax Experience. The two brands work together to reach out to our region’s immigrant population.

In the beginning, the My Halifax Experience website spoke to our Halifax newcomers, but once we saw the rest of the region’s immigrant population booming, we expanded our brand to My East Coast Experience, resulting in this growing website.

My Halifax Experience Magazine

My Halifax Experience magazine was launched in the winter of 2015. The quarterly magazine keeps the contributions of immigrants front-of-mind in between the annual MII events. It has since become one of the leading voices of the immigrant experience in the province. To date, My Halifax Experience Magazine has published, printed, and distributed more than 100,000 copies of the magazine.

My Halifax Experience Magazine

The Halifax version of the magazine, which celebrates culture, diversity and opportunity in Atlantic Canada’s biggest city, is printed quarterly with 10,000 distributed free through universities and college, libraries, government agencies and select retail locations.

TV/Web Series

My East Coast Experience is currently working toward the launch later this year of its own digital content channel. Video chats with My Halifax Experience cover story subjects, longer form interviews with community and political leaders, podcasts, plus more are in development.

TV/Web Series


Mosaic Festival

The Mosaic Festivals of Arts and Culture provides highly accessible, safe, and healthy forums for Halifax’s wide array of cultural communities to come together and share their unique identities, as well as for native Nova Scotians to come out and gain an insight into our growing immigrant communities.

The music festival showcases the song, dance, and food of participating immigrant communities. The film festival is a celebration of film and filmmakers from across the world, sharing their stories, experiences, journeys, and cultural identities. Each film submitted is screened by the programming committee, which selects the films and also the prize winners.

Mosaic Festival

We are proud to be the organizers of Halifax’s new multicultural festival, The Mosaic Festival. Pairing a Film Festival, Comedy Festival, Festival and Parade, the city will come alive with culture and diversity for three days.

Most Inspiring Immigrants in Atlantic Canada

The Most Inspiring Immigrants in Atlantic Canada initiative is our way of identifying and honouring those who stand out in their towns and cities across this region; the trail blazers and leaders who have made a difference in their communities.

Most Inspiring Immigrants in the Maritimes

This annual event celebrates the most inspiring immigrants of our region with a gala dinner and awards.